I love taking complex concepts and products and making them easily understood.

Print still has its place. Some businesses still predominantly rely on this method of outreach, because of their audience. You meet them where they are.

Creating a brand from scratch, expanding the reach of an existing brand, or rebranding

60% of the population uses the internet, and 92% of them access it through their mobile phones. We must communicate where they are.

The ability to add animation and video to a brand takes projects to another level of creativity and communication.

I have a soft spot for editorial cover design. Encapsulating the essence of a piece in one frame is both a challenge and creative playground.

I respect the versatility of this software. From fine tuning a photo to creating an artistic masterpiece, photoshop is a must to master.